Here are ten common mistakes people make when building their brand that actually diminish brand value. Avoid these mistakes when working on your personal brand. William Arruda shares his experience in working with executives on their brands. William is the Founder of Reach Personal Branding and author of Ditch. Dare. Do! and Career Distinction.
` ______________________ Legacy
“Your significance in this world is not measured by what you have attained, or what you have left behind; rather, it is realized by what continues on without you.”Quality Deliverables
"The quality of a team's output is in direct relationship to their leaders' willingness to encourage, empower, and embrace their input." (Graphic)Leader or Manager?
“An analysis of whether your most essential assets are anything other than your employees will be evidence of whether you are a leader or simply a manager.”
The Key …
"Behind every storm cloud, there is a bright tomorrow. The key is in knowing how to find tomorrow, today." (Graphic)Perspective
"Our perception is greatly based upon our point of view. Create a new perspective, by changing your POV." (Graphic)By Example
“Why would we ask our employee’s to perform a task that we ourselves are not willing to do?”
Where is your passion?
“Our passions originate from experiences which have altered our perception …”
Staff Motivation
"Your staff is not motivated by how much you know, but by how much you know, they know. " (Graphic)Control & Power
"If control and power is what you cherish, you will be no good to those under it. " (Graphic)Patience
“Patience often surrenders to time, and dreams go unfulfilled… act as if time is fleeting, as it is.”
Be Yourself
“No matter how hard you try, you can never be something that you’re not.”
